Global manufacturer of GPU & SoC units for mobile gaming redesigns CRM & improves CSAT

Global Designer & Manufacturer of GPUs and Gaming Tablets Redesigns CRM & Improves CSAT

In this case study, discover how a global high-tech company specializing in designing and manufacturing graphic processing units (GPUs), system-on-a-chip (SoC) units for mobile computing, and gaming tablets successfully navigated a strategic shift from indirect to direct sales. By partnering with Conectys, the company implemented a personalized, multilingual customer communication strategy across EMEA.

Key highlights include the introduction of a bespoke CRM system, self-service portal, and product category champions to enhance service quality and customer satisfaction. The collaboration also involved gathering end-user feedback through NPS & CSAT surveys, which actively contributed to future product development.

Explore how the client benefited from an integrated chat & ticketing system for increased process optimization and real-time SLA mishap notifications. Learn how the partnership evolved from Gaming-as-a-Service Level 1 support to a full range of European gamer and customer products within the first 8 months.

Download the full case study to uncover the strategies and solutions that enabled this global gaming technology leader to improve customer satisfaction, streamline processes, and drive business growth in a highly competitive market.