Blog
Welcome to our company blog, dedicated to exploring the world of Customer Experience and Trust and Safety issues and insights.

How to Measure Effectiveness of Chatbot?
Have you implemented modern, technologically advanced solutions that are supposed to boost the user experience? Are you wondering how to measure the effectiveness of a chatbot and what to pay attention to? Keep reading today’s entry to discover seven key performance indicators that will allow you to evaluate your activities and processes. Measuring the effectiveness of a chatbot - 7 KPIs to consider In 2018, Forbes believed that [...]
What Problem Does Chatbot Solve?
What Problem Does Chatbot Solve? Due to the rapid development of technology, more and more companies decide to invest in chatbots to refine their communication with potential customers. Although in the past, these solutions were applied solely to provide users with basic support, today, their functionalities have expanded significantly. What problems do chatbots solve, and how can your business benefit from them? Even though we won’t reinvent the wheel [...]
Moderating the Metaverse. What do we know? The Introduction
We’ve been hearing quite a bit about the “metaverse” recently. Microsoft has one version planned for early 2022, and Facebook has already launched elements of it as “the successor to the mobile Internet.” There are different definitions and approaches to what exactly the “metaverse” is, but essentially it will be an avatar-driven series of interconnected digital spaces -- think virtual or augmented reality, at first -- where you can do things you [...]
How Digital Technology Is Employed In Managing The Customer Experience?
You’ll probably agree that the development of technology has been so impressive over the last few years that it has drastically changed our reality. Although constant innovations equal lots of modifications, these adjustments usually help to change the world for the better. What is digital transformation, and what’s the role of digital technology in managing the customer experience? Keep reading! What is digital transformation and digital technology? The phrase [...]
What Is the Connection Between Digital Transformation and Customer Experience?
We live in a time when almost every industry is so competitive that companies have to fight for customers. In order to stay on the cutting edge, it’s crucial to undergo digital transformation and tailor your business activities to the changing world and high expectations of modern customers. What is the connection between digital transformation and customer experience? Keep reading! What is digital transformation? To start talking about the [...]
What Tool Provides Feedback on the Customer’s Patient’s Experience? 4 Examples
In the past, when talking about customer experience, we would think mainly about buyers, guests, or consumers. However, now times have changed and outstanding quality of service becomes vital in virtually every market sector. The situation is no different when it comes to the healthcare industry. How to obtain feedback on the customer patient’s experience and increase profits of your institution? Keep reading! What is the patient’s experience? To [...]
How to Measure Customer Experience? 10 Metrics
As a company owner, you probably know that a satisfied customer is willing to buy more and return to your store or institution in the future. This translates into increased profits, better brand recognition, and greater loyalty. How do you measure customer experience? Have a look at the list of 10 metrics that will help you take your business to the next level! Why is customer experience so important? [...]
What Makes a Great Customer Experience? How to Improve It?
What Makes a Great Customer Experience? Wondering what makes a great customer experience? Are you a business owner trying to develop a strategy that will boost customer satisfaction and encourage people to shop at your store? Keep reading our entry to help your company enter a new level. What is customer experience? Although many people think that “customer experience” is a synonym for “customer service”, it’s far from the [...]
Why is Customer Experience Important for a Business? 5 Reasons
Why is Customer Experience Important for a Business? If you’ve ever come across the term customer experience, you probably know that most companies put great emphasis on this business element. But why is it so important, and how can it boost your company's profits? Customer experience - what is it? Customer experience denotes all elements and activities that affect the overall impression the customer has when purchasing your goods. [...]
A guide to rapid-scale hiring – Whitepaper
Last week, we put together a guide to rapid-scale hiring, based on some work we did with a large social media client in 2020, where we increased headcount 135% across eight months and multiple global regions. As COVID starts to wane and we know some businesses are refocused on high-growth strategies, they need a good mix of people and automation to get there. Check out this guide and if you have [...]